AND IT'S DIGITAL -
Grab your customers’ attention and influence their purchasing decisions right at the point of purchase. Digital signage opens the door
to new design possibilities in retail spaces, creating a digital display that perfectly complements your products and store architecture.
With their eye-catching visuals and dynamic messages, retail digital signage displays can transform an unremarkable store visit into an inviting and innovative shopping experience.
THE FACTS
91% of shoppers shop without a list. Point of Purchase Advertising International, 2003
In-store marketing can increase sales by up to 65% per annum. POPAI, 2005
More than 76% of purchase decisions are made in-store. POPAI, 2003
Moving images are 7x more likely to be noticed than static images. POPAI
There is a strong trend that the sales of advertised products on signage networks have seen significant increased by comparison to non-advertised items in the same store. Tests showed an average sales lift of 28% for advertised products.
Frost & Sullivan Research